Your best leads should choose you after researching your business online
A distinctive online presence built to convert for B2B businesses. People who speak to you are convinced. People who see your online presence first often aren't. Stand out from your competitors and attract qualified leads.
The right leads find you, but your online presence doesn’t convince them.
Your work is excellent. Your online presence doesn't show it. That costs you the very clients who would be a perfect fit for you and your offer.
We are a leading company with many years of experience and a competent team that is fully committed to the satisfaction of our customers every day, always pursuing the highest quality standards and offering individual and tailor-made solutions that are perfectly tailored to their needs. We are a leading company with many years of experience and a competent team that is fully committed to the satisfaction of our customers every day, always pursuing the highest quality standards and offering individual and tailor-made solutions that are perfectly tailored to their needs.
We turn your digital business card into an online presence that works for you and gets your ideal clients booking calls.
An online presence that sells is a work of art.
When you walk past a real WORK OF ART, you STOP. You think: ‘Wow.’ Your online presence should have that same effect. It should make people take notice and turn the right prospects into clients.
Watch now 
Here’s what your online presence should do:
- Make your existing marketing work harder, so it brings you even more leads.
- Remove the obstacles that stop the right people buying from you.
- Make it clear what you stand for and why your work belongs at the premium end of the market.
- Show people, at a glance, the results you deliver for your clients.
- Attract the right clients who are ready to buy, instead of poor-fit enquiries that waste your time.
- Grow your annual revenue by turning the same audience into more qualified bookings.
- Keep bringing in new leads in the background, without adding to your workload.
See our complete strategy in action.
Watch a full 70-minute breakdown of our work for a client offering a complex software service. We walk you through every step of our approach. Tip: watch at 1.5–2× speed. You’ll see the difference between a complete strategy and simply using a tool.
Businesses whose online presence finally reflects the results they deliver.
I could talk all day.
The results speak for themselves.
What our clients say about their websites .
On track to reach €1 million in revenue this year.
My sales page TextTextBaby.com, designed by Kris, has been online for 2 years now and is on the way to breaking the €1 million revenue mark this year. The site is perfectly optimized for selling my online course. The site sells so well that no changes have been necessary in the last 2 years. What I really appreciate about working with Kris is that he made sure before each of my launches that everything was working technically perfectly. Kris left nothing to chance. The result: Sales have doubled from launch to launch. Kris from Krisnetics is by far the best web designer I have ever worked with. Kris works super efficiently, quickly and very professionally. He only settles for WOW and has exceeded my wildest expectations. Long story short: If you want a website that sells, go to Kris.
In total, the website has generated CHF 60,000–80,000 in revenue.
My goal was a website that reaches customers and encourages them to get in touch and book an introductory meeting or a strategy call. The old site couldn't do that. The new one does. What impressed me is the process behind it. Kris asks the right questions: Who is the desired customer? What is he looking for? How does the website have to be structured to work? This wasn't just a design project, but real strategic work. The blog was a particular challenge. Over 400 articles must remain structured and navigable. This works now. We have a separate section for each customer in which their blog articles are bundled. My content manager Silvan finds his way around very well, and apparently so do the readers. The website is now a central component in my acquisition process. My customers, often marketing heads, first discover me on LinkedIn, then listen to the podcast, go to the website, and read blog articles. These are many touchpoints that together lead to someone buying. The website is one of the most important of them. In concrete numbers: At least 25 calls were booked through the website. This resulted in two to three clients with projects worth between 10,000 and 40,000 francs. In total, we are talking about 60,000 to 80,000 francs in sales that were generated directly via the website. What I didn't expect: Kris also gave me a lead magnet that we used to promote the website. Around 50 downloads resulted in conversations and customers. The idea was so good that I adopted the concept and integrated it into my own offering. Our customers now also receive lead magnets as part of our content production. Thank you for the inspiration Kris! Kris also leveraged his own network to create additional reach for my website. This goes beyond what you would expect from a website designer. I still like the design. The website is my digital business card, professional and associated with my name. It would take a lot for me to want to change it. I would recommend the collaboration to anyone who pays attention to quality, appreciates structure and needs a reliable website. Regardless of whether you are a coach, consultant, business owner or craftsman. Anyone who is open to the process and the right questions will get a website that is convincing. The collaboration was constructive and pleasant. I always knew what was coming next.
In the first six weeks after the launch, eight to ten inquiries came in, including one project that was commissioned.
Before working with Kris, our website was something we didn’t pay much attention to. We ran Google Ads, but enquiries were few and far between: one some months, three in others. It was never reliable. There were no references or recent projects on the site, even though that’s exactly what potential clients want to see. As building services engineers, we get a lot of work through recommendations and long-standing partners. But when someone who didn’t know us visited the website, it didn’t show what we were capable of or what we’d already achieved. Deciding to invest in another redesign wasn’t easy. A website is entirely digital. You spend a significant amount without having anything physical to show for it, so you naturally wonder whether it will pay off. I found Kris on LinkedIn. His posts about what a website should actually do really resonated with me. We wanted more than a good-looking site: it needed to bring in enquiries. That combination of design and sales impact was what made the difference for us. The process was very structured. Kris asked the right questions up front and gave the whole project a clear direction. You could see how much thought he’d put into guiding visitors through the website and helping them make a decision. All our communication happened on his platform, so nothing got lost between email and WhatsApp. That made it easy to look things up later. The results speak for themselves. In the first six weeks after launch, we received eight to ten enquiries, including a confirmed project. That one project alone paid for the website. One client even said she’d called because she liked the new site. It also helps in sales conversations because I can show our recent projects instead of just describing them. If your business doesn’t rely entirely on existing contacts, and potential clients research you online before getting in touch, I can wholeheartedly recommend working with Kris.
15–20 bookings in the first month, and mid-five-figure revenue.
My old website was hurting my business more than helping it. It no longer reflected who I am, or who we are. When working with service providers, two factors are always very important to me when making a purchase. First of all, that I know the person personally. And secondly, of course, very clearly (even more important): visible results! I got both from Kris. Working with Kris, I found the structure to be very strong. You are systematically taken by the hand and accompanied through the process. That was awesome. And that makes a huge difference between Kris and others. We had about 15 to 20 people register for an appointment through the website in the first month, regardless of what was coming in through other sources. Since going live, I have gained 6 customers and achieved mid-five-figure sales. The website now generates trust. And now, in terms of branding, building trust, expert status, customer opinions, video quality, design, etc., there is definitely a decent level up compared to before. Kris is a great guy: relaxed, quick to act and well organised. He understands what you do straight away. Goes the extra mile and is only satisfied when the result is good for him and you. If you already have an organic source of people or followers and want to turn them into appointments, then I highly recommend you contact Kris to turn your website into something that sells.
We are getting more appointments than before, an average of two per week, and it was absolutely worth the investment.
I’m one of the owners of Gruber Folien GmbH. We manufacture flexible packaging, mainly bags made from plastic film. We’re a medium-sized business with 50 employees, and we produce in Germany. We did get some clients through the old website, but not as many as we do since the redesign. Most came through outreach and word of mouth. We also make custom products, and there aren’t that many suppliers who do that. Our old website looked very good, but it sometimes gave people the wrong impression. It wasn’t bringing in the clients who were right for our range. You couldn’t clearly see what we did or who we did it for. The shop dominated the site, which made the products immediately visible. But we also manufacture for large corporations, and the shop didn’t really speak to them. I hadn’t realised how poorly the website was performing. I liked the way it looked, and design matters to me. It was only after hearing Kris’s ideas and understanding his approach that we saw what was missing. Otherwise, we wouldn’t have changed it. I discovered Kris through a LinkedIn post. His work and his approach really appealed to me. That was what I wanted. I didn’t have any doubts. From the first questions to the process he’d put together, everything was transparent. We felt we were in good hands from the start. Working together went really well. I liked how he found out what we needed and then built the site around our audience. Kris also brought his expertise to the table. He was clear and honest about what would work, what wouldn’t, and what he’d advise against. That helped us a lot. The implementation went to plan, and we reached a result quickly. Apart from the design, the most valuable part was the regular feedback and check-ins. The process felt different from other projects right from the start. Kris uses modern communication tools and has automated a lot, which saves clients unnecessary calls. You can work through the questions and provide your input whenever you have time. Since the new website went live, the feedback has been consistently positive. Clients find their way around more easily and feel that the website speaks to them. We added Calendly for bookings, which saves our sales team time. People seem more comfortable booking a call that way. We get more appointments than before, an average of two a week. We’re very happy with that, particularly because we’re a specialist manufacturer, not a consultancy. We’ve already won clients through the new website, too. When someone asks about our website now, I feel good about sharing it. The homepage answers so many of the questions that matter to clients, including ‘What’s in it for me?’ It’s a long page, as Kris recommended, because that’s where most visitors spend their time. That approach has absolutely worked. Was it worth the investment? Absolutely. The website performs better. I wouldn’t say Kris is only suited to one industry. His portfolio covers very different businesses. The approach behind his work applies across industries. We’re a manufacturer rather than a B2B service business, and it worked for us too. If you’re where we were, I’d definitely recommend getting in touch and having an initial conversation. Working together was really good, and we saw results quickly. The whole thing took no more than six months. When it could have moved faster, that was mostly down to us, not Kris.
More ideal clients, more rewarding coaching journeys, 40% more revenue.
The hero section is pure magic. And the testimonials really work. My old website was not of high quality in terms of design and was not structured in terms of sales psychology. Too few (strong) references. I wanted to find more dream clients. People who inspire and challenge me. People with whom I feel a connection. People who are ready to commit to high-priced coaching. The result of the collaboration with Kris: Extremely cool design that does justice to the high quality of the coaching. More inquiries and deals from dream customers. The inspiration for the "Impact Club" - my dream project for 2024 - the implementation of my vision :) My wow moments were: The hero section, pure magic, and the impact of the testimonials. Your website is not just a landing page. It has a big impact on your business. So make sure it does justice to your business. Redesigning it with Kris is absolutely worth it! LinkedIn comment from Peter: Still magical! Thanks for the artwork. Not only beautiful, but also very effective. More and more dream customers come, even more exciting coaching journeys, 40% more revenue. Thanks for your great work. Dear Kris, When we worked together, I always felt how important it was to you to really help and provide added value. That was also crucial for me to create the new website with you – and not with someone else. Update: 40% more revenue will turn into around 55-60% this year. And the best part about it isn't even the percentage, but WHO I get to work WITH. More and more dream customers end up with me - the people for whom I can be there best. Above all, thank you for that!
A website built around your ideas (with AI) vs. an online presence built around your ideal clients
Yes, you can build a website with AI. So can your competitors. That’s exactly the problem.
Built with us We build more than just a website.
1. Your unique online presence that sells
Your tailored online presence. Here’s what’s included:
2. Brand identity
Logo, colours, typography and brand guidelines that give your business a consistent, premium look everywhere. From your LinkedIn banner to your business cards, every detail makes you instantly recognisable and shows the level you work at.
3. Print design
Brochures, magazines, flyers, exhibition stands and business cards that carry your premium positioning into the real world. Make the same strong impression in a meeting, at a trade fair or on stage as you do online, with high-quality print that feels like your brand.
4. Performance advertising
Ads, funnels and a traffic strategy that bring the right people to your new website. First, we build a presence that converts. Then we bring in the visitors who can become clients. Together, they give you a reliable way to win new business.
Four steps to an online presence that sells.
Foundation: target group & filters
No clarity → no suitable leads.
Most businesses haven’t thought deeply enough about who their ideal clients are when building their online presence. The right people should immediately feel understood. People who aren’t a fit should be able to see that, too.
→ We get to know your ideal clients: their problems, ambitions, wishes and the outcome they really want.
Your result:
You attract the clients you want and filter out the rest. You can focus on the right work and spend much less time handling objections in sales calls.
Go for it: Your foundation for attracting premium clients is in place.
Premium positioning: a presence that’s a work of art
No distinction → no premium positioning.
If you want people to see you as a premium provider, simply having a website isn’t enough. You need to stand out from a sea of generic templates and AI-generated sites.
→ We create an online presence that’s yours alone, with design and copy that clearly position you at the premium end of the market.
Your result:
You stand out when people compare providers, and you stay in their minds. To your ideal clients, you feel like the right choice, not just another option.
Go for it: When people think of the solution, they think of you.
Trust: make your expertise visible
No visible expertise → no trust.
You have real results. Your website just may not show them clearly enough. Someone who doesn’t know you needs to see that you’ve already helped people achieve what they’re aiming for.
→ We make your expertise visible with well-placed testimonials, specific results and evidence that speaks for itself.
Your result:
Prospects immediately recognise that you’ve already achieved the outcome they’re looking for.
Go for it: You’re seen as the expert, and your ideal clients think: ‘This is the right person for us.’
Warm leads: a structure that sells
No conversion-focused structure → no leads.
Winning clients shouldn’t mean endless cold messages and coffee chats that go nowhere. You want people to approach you and arrive at the call prepared.
→ We build a clear journey through your online presence:
Capture attention → identify the problem → explain the solution → establish your expertise → invite them to book a call.
Your result:
Interested, qualified clients book straight into your calendar.
Go for it: You speak to people who WANT to talk to you, not people who are ‘just looking’.
Who is Kristijan Jurčić?
A nerd for conversion, marketing and design.
I’ve always been a nerd. When something interests me, I go all in. Sometimes I get so absorbed that I forget to eat. That obsession with conversion and marketing helped me build a successful business surprisingly quickly. I bring everything that works for my own business to my clients, too: bespoke websites designed to turn visitors into customers. Together, we build their websites and marketing funnels. My team and I have helped clients generate five-, six- and seven-figure revenue through their websites. If you’re done settling for a generic website, get in touch. Your business deserves to stand out and bring in enquiries from the right people.
PS: I live in beautiful Split, Croatia. Fancy holding our website workshop here on the Adriatic, over a good coffee?
These B2B companies trust us.
I need an online presence that brings me qualified leads !
Your questions, answered
From the mid-four figures to the low-five figures, depending on what you need.
No. I design the websites my clients actually want. You’ll never be handed a design and told to accept it. We develop a look that’s right for you.
Around 2-5 months depending on complexity.
No, not only. I have had the opportunity to work with software companies, medium-sized companies, speakers, YouTubers, marketing agencies, fitness studios, insurance companies, lawyers, recruiting companies and many others. Mainly B2B service providers.
No, the majority are NOT sole proprietors.
I’ve been building websites and online presences since 2014, so over 12 years now. From 2014 to the end of 2021, I did this full-time as an employee. Since late 2021, I’ve run my own business full-time.
I started in agencies and later worked at CGI. Since launching my business, our websites have helped clients generate several million euros in revenue.
If you are still at the beginning (under €100k in sales per year) and have weak marketing, then you will not suddenly gain customers and become successful with a new online presence. When we started the company almost 5 years ago, we looked after small self-employed people and noticed that it didn't make a significant difference.
We now work with companies that already have an offering that sells very well, even without an online presence. The online presence is then the next lever to increase revenue. Our customers get the best results when they already have an offer that is selling well. Then we can (more or less) guarantee based on experience that creating a new online presence will bring results.
The following results are possible (a few examples):
- Coaching industry: During the conversation, the customer wanted 20% more sales → Actually achieved: 40% more sales per year
- Coaching industry: First year: 5-digit additional sales. Second year: More than €100,000 in sales “only” through inquiries via the online presence.
- Copywriting industry: The client initially wanted to build the sales page themselves. Instead, we did it: High 6-digit sales via the sales page for the online course and coaching program
- Complex software development industry: Previously 0-1 leads per month despite €500 ad spend per month on Google, now 2-5 high ticket leads per week with the same ad spend
- Copywriting industry: Previous online presence that rather damaged the reputation, while now it actively contributes to inquiries and the brand. Completed 10 projects in the first 2 months after launch.
- Done-for-you sales: 2 high ticket customer appointments after launch
- On-site services: 1-2 leads/week via the online presence. After that 5-7 leads/week
- Coaching industry: Customer launches new offer with sales page directly to 6 figures within two days
- Coaching industry: In addition to acquisitions via the online presence, clients generate additional six-figure annual revenue
We have now generated a total of over €3 million in sales “only” through inquiries via our clients’ websites since the end of 2021.
Industries we have worked with:
Coaching, sales, medium-sized companies, IT & software industry, copywriters, YouTubers, speakers, marketing agencies, fitness studios, insurance companies, lawyers, recruiting companies and many others. We mainly work with B2B service providers who have a very well-functioning offering and want to scale it further.
Click on “Case Studies” in the menu at the top and watch 3+ hours of case studies.
Working with me on a new website isn’t the right fit if:
- Your offer is not yet selling well
- You hope that an online presence will save a dysfunctional business (it doesn't)
- You are completely unknown in your industry. Nobody knows you offline or online (through social media or ads).
- You want to work with me with the primary goal of us creating a sales-optimized online presence and you hope that your sales will change significantly afterwards, but you don't have the traffic, organic reach or adspend for it → Important note: If you generally just need a professional online presence that is completely individual and also sales-optimized, then please get in touch. I'll never sell you false hopes in conversation.
- You are not prepared to invest a medium four-digit or small five-digit amount in your online presence
I am the right contact for you if you already have a well-functioning business. Through the sales-optimized online presence, we ensure that it attracts even more leads.
If your business isn't working well yet, then an online presence won't help you. You have to think of it a bit like an amplifier. For example, if you have 0 customers, then 0 x a sales-optimized online presence is still zero. But if, for example, you have 4 customers per month, a better website might turn those four into six. The online presence can make what already works well work better.
Don't let other web designers tell you that you'll suddenly get 100 customers out of nowhere. That doesn't exist.
Possibly not, but there’s a first time for every industry. Stephan Park was our first copywriting project, and his website generated high-six-figure revenue. Björn Kurtenbach was our first biohacking client, and his website has generated six-figure revenue more than once. Sales psychology works across industries.